Smartphone Myth?

A report by Michael Mace, Principal, Rubicon Consulting, Inc., (Email: mike@rubiconconsulting.com http://www.rubiconconsulting.com) in stated:-

Faced with saturated mobile phone markets, mobile operators and handset vendors in Europe and the US have been searching for new mobile data services that can drive increased average revenue per user (ARPU). But most of those efforts have ended in disappointment. Despite heavy investment, most data ARPU in the US and Europe continues to come from the Short Message Service (SMS) (Pawsey, 2006). The disappointments include:

• Wireless Application Protocol (WAP) was expected to produce heavy browsing of data on mobile devices, but most of the traffic did not materialize.
• Multimedia Messaging Service (MMS) was supposed to drive extensive sharing of photographs over wireless connections. Although many users happily acquired subsidized cameraphones, the photos they take generally stay on the phones rather than being sent to others.
• The smartphone was supposed to drive a constellation of new mobile data services and applications. But smartphone sales grew more slowly than initially forecast,i and more importantly, those that were sold have generally not driven the hoped-for rapid growth in average revenue per user (ARPU). Telecom analyst Dean Bubley argues that smartphone shipment data should be heavily discounted because it "includes a huge number of 'closed' operator-customised phones developed on theoretically open OSs (eg DoCoMo FOMA use of Symbian & Linux) which are locked-down for 3rd-party software, plus a vast number of Nokia S60-based devices bought by people who neither know nor care that their device has an open 'smart' OS. The proportion of smartphones bought by individuals who knowingly choose an 'open' & flexible software platform is probably less than 20%." (Bubley, 2006)

1. But this report was written in 2007 when iPhone have not reached maturity. The new Smartphones such as iPhone 3G/3GS/4 have changed the total landscape of mobile internet. Coupled with easy to use GUI and amazing applications, the users now use the device differently from the days of Year 2007.
2. Apple, either knowingly or not have transformed the way we look at the Internet.
3. But then again, Apple is unlike any other Company, its brand was its greatest asset. "What are the great brands? Levi's, Coke, Disney, Nike," Jobs told Time in 1998 " Most people would put Apple in that category. You could spend billions of dollars building a brand not as good as Apple. yet Apple hasn't been doing anything with this incredible asset. What is Apple after all? Apple is about people who think outside the box, people who want to use computers to help them change the world, to help them create things that make a difference and not just to get a job done"
4. With the introduction of iPhone in Jan 2007, iPhone 3G in July 2008, iPhone 3GS in June 2009, iPad in April 2010 and the recent iPhone 4 in June 2010, Apple has tremendously helped the growth of Mobile Internet usage around the world.

DNA of a Broadband Nation

Wikipedia defined DNA as:-

DNA, short for deoxyribonucleic acid, is the molecule that contains the genetic code of organisms. The main role of DNA molecules is the long-term storage of information. DNA is often compared to a set of blueprints, like a recipe or a code.

1. Like any human body which have different DNA, each Nation's Broadband Strategy also comprised of their own DNA.
2. In a Broadband World - the DNA stands for "Device, Network and Application". All these 3 elements are intertwined and closely knit between each other. We have seen in many implementations when a telco focused mainly either one or two elements, the end result will not be very encouraging.
3. For example, a telco believe choosing the best data network will bring customers and revenue - and thus, they chose either WiMAX or HSDPA to offer broadband services. But the growth are minimal. So, what's wrong with this approach?
4. There are times, the telcos offer their service packages with subsidized mobile phones. Additionally, they created new bill plans that include attractive free SMSes. None of this really drive the mobile data growth significantly. The data ARPU remained below 20%.
5. NTT DoCoMo's iMode is a good example how DNA works - They gave the users multiple choices of smartphones which have access to Internet. Their high speed network and thousand of applications offer a new Net experience to the users. The Japanese prefer emails compared to SMS. This approach drives their mobile data ARPU into new heights.
6. However, when it was attempted to duplicate the same approach in countries outside Japan, this strategy does not not work. Why?

How To: use your computer in closed clamshell (display closed) mode with an external display

Full article HERE.

Take note: When I did this, my MBP can become quite warm too.

If you are using a Bluetooth keyboard and mouse on a Bluetooth enabled Apple portable:

1. Make sure the computer is plugged in to an outlet using the AC power adapter.
2. Verify that Bluetooth is turned on by using the Bluetooth pane of System Preferences or the Bluetooth menu icon.
3. Pair your Bluetooth keyboard or mouse with the computer. For step-by-step instructions, see this article forkeyboard pairing or see this article for mouse pairing.
4. In System Preferences, be sure that the Allow Bluetooth devices to wake this computer option is selected.
5. With the computer turned on connect the Apple portable (using the appropriate Apple adapter if necessary) to the appropriate port on the external display or projector and turn the display or projector on.
6. Once your computer's Desktop appears on the external display, close the computer's lid.
7. Once it's closed, wake the computer up by either clicking your Bluetooth mouse button or by pressing a key on your Bluetooth keyboard.

You should now be able to use your Apple portable as you normally would, using your Bluetooth keyboard and mouse.
To disconnect your Apple portable from the display after use:

When you're finished using your Apple portable in closed-lid mode, the internal display will not function when you open the lid until you have properly disconnected the external display. To properly disconnect the external display, put the computer to sleep and disconnect the display cable from the computer. Open the lid and the computer will reactivate the internal display.

Some DVI displays, including Apple's aluminum-framed DVI displays, can be unplugged without putting the computer to sleep. If you aren't sure whether your display supports this feature, put your computer to sleep before unplugging the display.

The iPhone 4 Antenna Song

On July 16, Apple made a press Conference --> Live iPhone 4 press event coverage


And there's a new song regarding the iPhone 4 antenna problems.
"If you don’t want an iPhone 4 don’t buy it! If you bought one and you don’t like it, bring it back!”

“This is life in the smartphone world. Phones aren’t perfect.”

“Samsung’s Omnia 2 — it’s got four bars to start. None of this is standardizes by the way. Manufacturers come up with their own ways to show bars.” It went from five to one bar by holding it tightly. “We could have gone on and on, but most smartphones behave exactly the same way.”

“Five bars to one bar. You can imagine that’s a popular way to grip that phone. Next: the HTC Droid Eris.” Shows the bars dropping from 4 to zero bars.

“We did our own testing — let me show you an example of some other smartphones. First, BB Bold 9700, perhaps the most popular business smartphone.” Video showing the bars — they drop from four or five to one. “Pretty much identical to the videos on the web about the iPhone 4.”

IPad 3.2.1 Update Will Kill Spirit

IH8sn0w warned today on his Twitter...
"WARNING: 3.2.1 for the iPad is out. It KiLLS the Spirit Exploit. 4.0.1 is out too (not for the iPad though)"

7/16/10 2:49 AM

Although the update will solve some of the iPad stability issues such as WiFi, it will also kill your Spirit Jailbreak!

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